Meltwater
ו-Cyabra משתפות פעולה כדי לטפל באיומי דיסאינפורמציה ומידע שגוי על מותגים
השותפות
מאפשרת לעסקים לזהות טוב יותר קמפיינים של דיסאינפורמציה ולהתמודד עמם באתרי חדשות
ובפלטפורמות מדיה חברתית, ומספקת ללקוחות חיסון מערכת דיגיטלית להגנה מפני איומים
מקוונים
סן
פרנסיסקו, 31 באוקטובר 2024 (GLOBE NEWSWIRE) –
Meltwater, ספקית גלובלית מובילה של מדיה,
מדיה חברתית ומודיעין צרכני, הודיעה היום על שותפות אסטרטגית חדשה עם Cyabra, שהבינה המלאכותית שלה מגנה על חברות וסוכנויות
ממשלתיות מפני דיסאינפורמציה ומידע שגוי על ידי חשיפת פרופילים מזויפים, נרטיבים
מזיקים ותוכן GenAI.
Meltwater
and Cyabra Partner to Address Dis- and Misinformation Threats to Brands
The
partnership empowers businesses to better identify and counter disinformation
campaigns across news sites and social media platforms, providing customers
with a digital immune system to protect against online threats
SAN
FRANCISCO, Oct. 31, 2024 (GLOBE NEWSWIRE) –
Meltwater, a leading global
provider of media, social, and consumer intelligence, today announces a new
strategic partnership with Cyabra, whose AI shields
companies and government agencies from dis- and misinformation by uncovering
fake profiles, harmful narratives, and GenAI content.
Together, Cyabra and Meltwater
will enable customers with a powerful solution to protect brand reputation from
online disinformation attacks, manage crises effectively, and enhance the
quality of insights on genuine consumer sentiment. This holistic framework
complements Meltwater’s existing social intelligence solutions and allows for a
deeper understanding of dis- and misinformation amplified by malicious actors
through fake accounts. Through this partnership, joint customers of Meltwater
and Cyabra will receive real-time alerts about emerging threats in order to
improve decision-making and strategic planning.
Cyabra is an AI-powered platform that uncovers and analyzes dis-
and misinformation online, protecting companies and governments from harmful
actors. Using advanced AI, Cyabra sifts through billions of conversations
across social media and other digital platforms to detect fake accounts and
false narratives. It provides organizations with clear insights into the spread
of false information, arming customers with the tools and knowledge to make
proactive decisions. Supporting over 100 languages, Cyabra offers a
comprehensive understanding of online narratives and public sentiment.
“Reputation is one of the most valuable assets for a brand, and
many of today’s top brands face online threats, harmful narratives, and mis-
and disinformation attacks. Cyabra’s leading technology gives teams advanced
tools to be able to detect, manage, and counter harmful narratives in real time
and protect brand reputation, and we’re proud they have chosen to partner with
Meltwater to advance this mission,” said Doug Balut, SVP of Global Alliances
and Partnerships, Meltwater.
“The rise of brand disinformation has created a critical challenge
for businesses worldwide,” said Emmanuel Heymann, SVP of Revenue at Cyabra. “By
joining forces with Meltwater, we are extending our capabilities to offer a
comprehensive solution to a wider audience. Meltwater’s suite of tools,
combined with Cyabra’s advanced technology, empowers businesses to better
identify and counter online threats. Together, we provide a powerful solution
for safeguarding brand reputation and building consumer trust in the digital
age.”
With this partnership, Cyabra has joined the Meltwater Partner
Program, a fast-growing ecosystem of top technology and services providers. By
joining the program, Meltwater partners gain access to a broad range of
programs, including access to innovative technologies and exclusive
co-marketing opportunities to amplify their brand and accelerate revenue
growth.
About Meltwater
Meltwater empowers companies with a suite of solutions that spans
media, social, and consumer intelligence. By analyzing ~1 billion pieces of
content each day and transforming them into vital insights, Meltwater unlocks
the competitive edge to drive results. With 27,000 global customers, 50 offices
across six continents, and 2,300 employees, Meltwater is the industry partner
of choice for global brands making an impact. Learn more at meltwater.com.
About Cyabra
Cyabra is an AI-powered platform leading the charge against online
disinformation. We uncover and analyze deceptive campaigns and malicious actors
that spread dis– and misinformation across all social and online platforms.
Leveraging proprietary algorithms and a tailored NLP model, our trusted
solution is used by global corporations, governments, and agencies. Cyabra
collects and analyzes publicly available information, providing real-time
alerts and actionable insights.
For
more information, visit: www.cyabra.com
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