FREELANDER מתחילה את ההשקה הבינלאומית שלה במזרח
התיכון
צילום FREELANDER
אבו דאבי, איחוד האמירויות הערביות, 2
באוקטובר 2026 (GLOBE NEWSWIRE) –
מותג FREELANDER, שפותח במשותף על ידי JLR ו-Chery,
מציב את המזרח התיכון במוקד ההשקה הבינלאומית שלו, ומציג את הגרסה הבינלאומית בעלת
הגה שמאלי של דגם ה-FREELANDER 8 במסגרת אירוע ההשקה העולמי של
המותג באבו דאבי.
FREELANDER
Begins Its International Roll-Out in the Middle East
ABU DHABI, United Arab Emirates, Oct. 02, 2026 (GLOBE NEWSWIRE) –
FREELANDER, jointly developed by JLR and
Chery, is placing the Middle East at the centre of its international roll-out,
presenting the international left-hand drive version of FREELANDER 8 at its
Global Brand Launch in Abu Dhabi.
Held on 29 September at the iconic Emirates
Palace Mandarin Oriental under the theme Beyond the Legend, the event welcomed
government officials, industry partners and media.
In the UAE, Al Tayer Motors (Dubai and the
Northern Emirates) and Premier Motors (Abu Dhabi) are the brand’s dealer
partners.
Features shaped around the Middle East
FREELANDER 8 is tailored to the region with
Sand Mode for desert driving, rapid cabin cooling and the Middle East-exclusive
Qibla Compass, showing the direction of Makkah, prayer times, distance to the
Kaaba and the Hijri calendar. A Castle-Style Body, Signature Interlocking
Headlights and a Qualcomm SA8295P-powered cabin complete the package.
Electrified performance for changing terrain
FREELANDER 8 pairs the nine-mode i-ATS
(Intelligent All-Terrain System) with dual-chamber air suspension and
Continuously Controlled Damping. It can pass an 800 mm cross-axle test, climb a
70% grade and wade through water up to 900 mm deep. Its electrified powertrain
combines a 2.0T dedicated hybrid engine, a 34.12 kWh LFP battery and dual-motor
all-wheel drive, delivering 460 kW of peak power and 662 N·m of peak torque.
Total range is 886 km, with an all-electric range of 110 km, both on the
combined cycle. Figures apply to the Middle East market model; specifications
vary by trim level.
“Before you face extreme heat, heavy rain or
rough ground, we put the car through it first. So wherever you go, you can
drive with confidence,” said Peter Matkin, Chief Engineer at Chery
International R&D Centre.
British heritage behind a standalone global
brand
First introduced in 1997, Freelander has
evolved from a single nameplate into a standalone global brand.
Lucia Mao, CEO of FREELANDER International,
said, “FREELANDER is a British legend. But we want to do more than just bring
it back. Chinese technology opens up new possibilities. That is what ‘Beyond
the Legend’ means. British soul. Chinese intelligence. A legend going further
than ever.”
About FREELANDER
FREELANDER is a British Premium Intelligent
All-Terrain Brand, jointly developed by JLR and Chery. JLR owns the FREELANDER
brand and has established a dedicated FREELANDER Design Hub that leads its
design. Chery provides advanced intelligent technology and a top-tier global
supply chain. The brand is supported by a strong global foundation, including
more than 5,000 employees, five strategic hubs, and fully integrated
capabilities spanning design, R&D, manufacturing, and global operations.
https://www.cheryinternational.com/
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