DataWeave מצטרפת ל-Amazon
Advertising Partner Network כדי לעזור למותגים להניע צמיחה קמעונאית
מותגים מחפשים תובנות פרסום כדי להישאר זריזים ותחרותיים
באינטרנט
DataWeave, ספקית של פתרונות אנליטיקת מותג המופעלים
באמצעות בינה מלאכותית, הכריזה על מעמדה כשותפה בדוקה ב-Amazon Advertising Partner Network במטרה לתמוך
במותגים למטב את מסעות הפרסום הדיגיטליים שלהם עם תובנות נתונים המובילות לפעולה. Amazon Advertising Partner Network, ו-Partner Directory החדש, מספקים למותגים גישה לקהילה גלובלית
של סוכנויות וספקיות כלים שיכולים לעזור למפרסמים להשיג את היעדים העסקיים שלהם
באמצעות מוצרי Amazon
Ads.
DataWeave joins Amazon Advertising Partner Network to
help brands drive retail growth Brands seek advertising insights to stay agile
and competitive online
News release by DataWeave
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Seattle, WA | August
30, 2022, News Direct:
DataWeave, a provider of AI-powered Brand Analytics
solutions, today announced its status as a vetted partner in the Amazon
Advertising Partner Network with the goal of supporting brands to optimize
their digital advertising campaigns with actionable data insights. The Amazon
Advertising Partner Network, and new Partner Directory, provides brands access
to a global community of agencies and tool providers that can help advertisers
achieve their business goals using Amazon Ads products.
This collaboration is timely, as leading brands and retailers rely on
DataWeave for global commerce insights to stay competitive. Amazon Ads’
partners help advertisers reach consumers by using Amazon Ads products like
Sponsored Products, Sponsored Brands, and Sponsored Display. Amazon advertisers
can apply DataWeave’s insights to benchmark and help consumers to discover
their brand’s products with greater ease, optimizing digital shelf performance.
“We are honored to join the Amazon Advertising Partner Network with the
collective goal of enabling brands to optimize audience engagement at every
stage of the decision journey, and improve return on marketing spend,” said
Karthik Bettadapura, CEO and co-founder, DataWeave. “Our insights can help
brands increase the visibility of their digital shelf with ads that reach and
resonate with Amazon shoppers.” With more than 500 billion data points
aggregated, DataWeave’s scale and digital insights expertise helps brands of
all sizes evaluate and elevate their performance to fuel online retail growth.
DataWeave's Digital Shelf Analytics solutions empower brands to make
informed advertising decisions that drive product discoverability by gaining
insights and measuring key performance indicators (KPIs) in the areas of Share
of Search, Content Audits, Sales Performance and Market Share, Availability,
Pricing, Promotions and Reviews. Brands can immediately see how they rank for
organic and sponsored ad placement on the search result listing versus their
competition.
More global brands are seeking insights to boost their online sales and
customer loyalty. DataWeave’s acceptance into the Amazon Advertising Partner
Network enables Amazon advertisers to monitor and promptly respond to
competitive and consumer online retailtrends in near real-time to stay agile
and efficient. Learn more about DataWeave’s digital shelf analytics for brands.
DataWeave is a leading provider of advanced sales optimization
solutions for e-commerce businesses, consumer brands and marketplaces. The
AI-driven proprietary technology and language-agnostic platform aggregates
consumable and actionable Competitive Intelligence across 500+ billion data
points globally, in 25+ languages, with insights to drive performance for more
than 400,000 brands across 1,500+ websites tracked across 20+ verticals and
ensure online performance is always optimized. Learn more about the power of
big data and global level analytics in understanding the rapidly changing
retail industry at DataWeave.com.
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